IRIS Smart Cities initiative discusses dropping the barriers to sustainable tech and behaviours as work starts in earnest at first full project meeting in Gothenburg, Sweden.
Simplifying the “difficult first sale” transition to sustainable practices – as well as how to further upsell and expand these behaviours - is at the core of the European initiative, IRIS Smart Cities. The project focuses on energy and mobility solutions, digital services and developing public participation; and welcomed spring 2018 in Gothenburg, Sweden for their first full project meeting after six months of the project.
For meeting host Björn Westling of Johannesburg Science Park, smart has to be simple to trigger a change. “A smart city, is one that makes it easy to be able to do the right thing. A city that supports being sustainable. For instance, using public transport instead of your own car, sharing rather than owning, economising not wasting resources,” he says.
Discover some more voices about what makes a city smart – and participants’ takeaways from the Gothenburg meeting in this short series of interviews.
This project has received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 646511